Quick gut check. Have you Googled your own business name lately? Not your website. Just your business name, like a customer would. If a box popped up with your hours, photos, and a map pin, nice work, that's your Google Business Profile already working for you. If nothing showed up, or what did show up...
Pinecoast Creative
What I Learned at WordCamp US 2026 (And Why Most of the AI Buzz Doesn’t Matter for Your Business)
Last week, I packed my bags and headed out to Phoenix, Arizona for WordCamp US 2026, which is the big annual event for WordPress developers, designers, and web agency owners. As much as I like keeping up with web tech, the best part of these trips is easily the human side. I went with my friend Jayne,...
The 5-Minute Website Checklist Every Small Business Owner Should Run Today
When was the last time you actually used your own website like a normal customer? Not logging into the dashboard to publish a post. Not jumping on to fix a quick typo. We mean pulling out your phone, sitting on your couch, typing in your own web address, and trying to book a service or buy a product....
Why Using a Personal Gmail for Your Business is Killing Your Credibility
Let’s play a quick game of "Would You Hire This Person?" You’re planning a major event. Let's say a corporate event or your own wedding, and you need a professional photographer. You reach out to two people whose portfolios look great. The first reply comes from: [email protected] The second...
WordPress 7.0 Just Dropped: What Small Businesses Actually Need to Know
If you logged into your website's backend this week, you might have noticed a prompt asking you to update to WordPress 7.0. When a major integer update drops (going from WordPress 6.x to 7.0), developers get hugely excited about the underlying code shifts. But if you’re a small business owner who just...





I'm Katie, the owner, project manager, website designer, and front-end developer of Pinecoast Creative. After earning a Bachelor’s Degree in Web Design and Web Technologies, I started my business in 2015, and I’ve loved every minute of it! I love to read, drink coffee, go to yoga, and listen to music. Your website will likely be crafted to the sounds of Taylor Swift, Noah Kahan, and Hozier.